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August 29, 2017: Life With Television


There are sixteen more ads today, from April 1948 editions of The Blade, starting with three additions to the Channel 13 gallery including two more for The Lambs Gambol, sponsored by Maxwell House Coffee. The first one is a Sunday, 4/3/49 ad, in the Features Section, for "Shamrock Special" with David Wayne, J. Pat O'Malley, John Feeney, Dan Healy, and Pat Harrington. The second one is a Sunday, 4/10/49 ad, also in the Features Section, for a show honoring Rise Stevens of the Metropolitan Opera, starring Bert Wheeler. There's also a Friday, 4/8/49 ad, in the Peach Section, for Admiral Broadway Revue, starring Sid Caesar, Mary McCarty, Imogene Coca, and Marge & Gower Champion. There are seven additions to the Radio Station Ads gallery, starting with two Sunday, 4/3/49 ads, in the Features Section, a WJR ad for Helen Hayes in "Shadows on the Heart: on The Electric Theatre, and an NBC Radio ad for two shows, RCA Victor's The Music America Loves Best with Robert Merrill and Arthur Fiedler and the Boston Pops Orchestra, and International Harvester's Harvest of Stars with James Melton and Dr. Frank Black. Both shows aired on WSPD-AM in Toledo and on WWJ-AM in Detroit. Next is a Thursday, 4/7/49 ad, in the Peach Section, for Screen Guild Players Gary Cooper and Ginger Rogers in "Good Sam," sponsored by Camel Cigarettes, followed by a Friday, 4/8/49 ad for special gospel broadcasts on WTOL-AM. There are also three Sunday, 4/10/49 ads, in the Features Section, another WJR-AM ad for Helen Hayes in "My Little Boy" on The Electric Theatre, followed by a WSPD-AM ad; for Harvest of Stars, sponsored by International Harvester and starring "America's Favorite Tenor," James Melton. There's also a WTOL-AM ad for Burgess Meredith and Joyce Redman in "The Taming of the Shrew" on Theatre Guild on the Air, sponsored by United States Steel. There are six additions to the Other Vintage ads gallery, starting with a Sunday, 4/3/49 ad, in the Features Section, for Meng Music Store ("Come in and play RCA Victor's amazing new 45 RPM records"). Next are three Wednesday, 4/6/49 ads, a Toledo Edison ad on page 28 (It won't be long now!), followed by a Grinnell's ad for Zenith "Bull's-Eye" Television (Grinnell's Portrays Life with Television). There's also a Gibson's Greeting Cards ad ("Share your joy this Easter!"). You'll also find a Thursday, 4/7/49 ad, in the Sports Section, for Adam Hats ("Walter Houston wears an Adam"), followed by a Friday, 4/8/49 ad, in the Peach Section, for Cities Service ("Wake up your Engine...It's Spring!"). Cities Service sponsored of Bands of America on NBC radio stations, at the time. More April 1949 ads, from the online archives of The Toledo Blade, are on the way...


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